Zip-Zap Ideas® is our agile online collaboration tool with advanced features to help innovation teams quickly build and identify winning ideas against a specific business challenge. For consumer closeness workshops, better brainstorming meetings, or for faster and more effective concept screening with target customers.

See How It Works

For Winning Insights and Ideas

Zip-Zap Ideas® is a smart online tool for more effective ideation workshops or virtual brainstorming sessions - that's the "ZIP".

It also provides a fast and effective way to evaluate leading ideas with target customers, to identify the "winning ideas" with greatest potential - that's the "ZAP".

Watch the movie to see how Zip-Zap Ideas® is used to support our Ideation Hothouse™ workshops with neat new features added for 2024.  To find out more, visit www.zipzapideas.com to try our FREE starter package.

 

A Zip-Zap Project in Six Easy Steps

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1
Define the Innovation Challenge

We set up projects with up to four specific innovation challenges, add stimulus materials and send out invitations to the virtual innovation team.

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2
Share and ZIP Early Insights and Ideas

Creative Agents work with virtual innovation teams to share and ZIP early ideas, insights or claims. Great for Zoom meetings or for on-the-go brainstorming tasks.

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3
Highlight Early Favourites

Teams are encourage to award love hearts to early insights or ideas that they feel have most potential. They can also edit their own ideas and add images.

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4
Group and Refine Leading Ideas

Our team of copy editors work with the core project team to group early ideas into different themes, before linking and refining "leading ideas" prior to wider evaluation.

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5
ZAP Refined Ideas with a Wider Audience

Invite a wider audience of key stakeholders or target consumers in priority markets to quickly ZAP and add comments to leading ideas they feel have most potential.

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6
Identify Winning Ideas to Take Forward

Review all votes, comments and new ideas from the ZAP stage. Download Project Reports to identify and confirm the leading ideas to take forward.

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Try it Today for FREE

Provides virtual teams with a simple and easy way too to share new ideas linked to a specific innovation challenge in webex meetings or for on-the-go brainstorming.

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Generate Stronger Ideas

Provides virtual teams with a simple and easy way too to share new ideas linked to a specific innovation challenge in webex meetings or for on-the-go brainstorming.