Zip-Zap Ideas® gives innovation teams an easy way to generate, group and develop early insights and ideas; in consumer closeness workshops; Creative Hothouse meetings; or for online brainstorming sessions - that's the "ZIP". 

The Zip-Zap platform also provides a fast and effective way to screen and get fast overnight feedback to leading ideas from target customers and key stakeholders, to identify the "winning ideas" with greatest potential - that's the "ZAP".  

All outputs are captured in various project reports, allowing team leaders to easily select the winning insights and ideas to take forward. Enjoy the short video and get in touch to set up a pilot project with your teams.