We have run hundreds of regional and global “front-end” innovation projects for leading brands and companies such as Bayer, Johnson & Johnson, Nestle, PepsiCo, Reckitt Benckiser and Samsung. During this time we have developed and evolved a focused approach to help innovation teams generate, refine and identify winning ideas and claims to drive business growth. Our approach is supported by different programs and techniques to maximise project outcomes including insight deep-dives; virtualHOTHOUSE® online insight and idea collaboration; Innovation Hothouse™ workshops; creative agents; concept copy-writers; creative-thinking consumers and fastSCREEN™ consumer panels. Enquire now »
We also offer innovation and creativity skills training, covering creative facilitation and different techniques that you can use to maximise the creative talents of your team. And if you need support writing concepts, we have a great team of copywriters and artists who would love to help refine your leading ideas.
Want to Generate Winning Ideas to Grow your Business?
Contact us and we will explain our approach and the different tools that we use.