Our fastSCREEN™ consumer panels are now run with Zip-Zap Ideas®, for a faster and more cost-effective way of screening "leading ideas" with target consumers and key stakeholders. Available in all major markets, they are normally run overnight to screen between 24 and 48 mini-concepts that appear in random order. The same idea can be tested in multiple markets and against multiple profiles. fastSCREEN™ panels can be combined with Hothouse™ workshops, giving delegates full access to voting results and consumer comments the next morning. Copywriting and translation support are available. Watch the movie to find out more. Enquire now »
More of What We Do
We develop winning ideas by using a focused and insights-driven approach that is supported by our team of Trend Scouts, Creative Agents, Copy Editors, and online collaboration tools.
Our team Insight Agents and Trend Scouts use a variety of techniques to gather, refine and identify deeper insights and trends that are linked to agreed innovation objectives.
We run Hothouse™ workshops to inspire cross-functional teams to think in new ways and to generate new ideas with support from artists, creative agents and target consumers.
Zip-Zap Ideas® is a new and simple online brainstorming tool that provides innovation teams with a faster and more effective way to share and evaluate new ideas with a wider audience.
We run 1-day Consumer Innovation Labs™ to engage creative-thinking consumers to refine existing concepts, or to develop fresh new ideas linked to leading consumer insights.
Our fastSCREEN™ consumer panels provide a fast and cost-effective way to screen leading insights, mini-concepts and claims with target consumers in key global markets.
Our creative facilitation training is highly interactive and provides delegates with the skills, confidence and a "tool-kit" to step-change the way they plan and run innovation projects.
Our new online collaboration tools provide a faster and smarter way for virtual innovation teams to share, refine and identify new insights and ideas linked to a specific business challenge.
In addition to running innovation consultancy projects world-wide, Ideas First® now offers our leading clients the option to buy and use Zip-Zap Ideas®, our new online collaboration software. Zip-Zap Ideas® provides innovation teams with a faster and more effective way to share and evaluate new ideas linked to an agreed innovation objective. The software comes with creativity training and ongoing support. Contact us to arrange a demo or visit options for Zip-Zap Ideas®.
Want to Generate Winning Ideas to Grow your Business?
Contact us and we will explain our approach and the different tools that we use.