Our Blogs and Updates

Looking for better ways to be more creative with your teams?  Take a look at some of our blogs and "top-tips" on how to generate, refine and identify winning ideas and claims that will drive growth of your business. Get in touch if you want to know more.

Six Hat Creative Facilitation

Thursday, August 18, 2022

Edward De Bono

Six Hat Creative Facilitation

Thursday, August 18, 2022

Edward De Bono's Six Hats provide a simple and effective way to support better creative facilitation, both in innovation workshops or when facilitating online brainstorming sessions with cross-functional teams.

Seven Secrets for More Creative Facilitation

Tuesday, August 2, 2022

Facilitation

Seven Secrets for More Creative Facilitation

Tuesday, August 2, 2022

Great facilitation is a critical factor for a successful team meeting, and it's especially important when facilitating a creative ideas workshop. This blog covers a few facilitation secrets to consider to help maximise out-of-the-box thinking.

Five Steps for Winning Product Innovation

Friday, July 15, 2022

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Five Steps for Winning Product Innovation

Friday, July 15, 2022

As a specialist product innovation agency, we help leading brands to generate and identify a pipeline of winning ideas, concept and claims that drive product development linked to agreed innovation objectives.

Culture for Winning Product Innovation

Thursday, July 7, 2022

Product Innovation

Culture for Winning Product Innovation

Thursday, July 7, 2022

How can you create the right culture that will drive a pipeline of winning product innovation within your team and organisation? This short blog is based in results from a Global Innovation Survey, with practical steps that you can take.

Our Ten Best Idea Generation Techniques

Monday, June 13, 2022

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Our Ten Best Idea Generation Techniques

Monday, June 13, 2022

This short blog covers our ten best techniques that we use to help teams generate fresh ideas linked to agreed innovation objectives. The techniques can be used in creative workshops or for virtual brainstorming.

Zip-Zap Collaboration for Winning Ideas

Wednesday, June 8, 2022

Zipzap Blog 2

Zip-Zap Collaboration for Winning Ideas

Wednesday, June 8, 2022

How we use our Zip-Zap online brainstorming tool in Consumer Insight Workshops, in Creative Hothouse meetings, for Zoom Brainstorming, or to quickly screen mini-concepts and claims with target consumers.

How to Generate Stronger Claims

Monday, May 30, 2022

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How to Generate Stronger Claims

Monday, May 30, 2022

What compelling promise can you make about your brand, or about a hero product that you are about to launch? Take a look at 10 top tips to generate stronger claims for your brand or products.

Screening Ideas With Target Customers

Tuesday, May 24, 2022

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Screening Ideas With Target Customers

Tuesday, May 24, 2022

Do you test new ideas and concepts with your target customers? If so, take a look at ten top tips for a faster and more agile ways to identify the winning ideas or claims that have most potential to grow a business.

Running Creative Hothouse Meetings

Wednesday, May 18, 2022

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Running Creative Hothouse Meetings

Wednesday, May 18, 2022

Teams back together and looking to run a more traditional brainstorming sessions to encourage fresh and creative thinking? Check out five top tips to help you run a more effective brainstorming workshops with your teams.

Better Ways to Brainstorm Online

Wednesday, May 11, 2022

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Better Ways to Brainstorm Online

Wednesday, May 11, 2022

Think you can't run a creative or effective online brainstorming workshops....think again! This blog provides eight "Top-Tips" on how you can run better and more effective online brainstorming workshops with your virtual teams.